| Course Name | Code | Semester | T+U Hours | Credit | ECTS |
|---|---|---|---|---|---|
| Public Relations Policies | HID 607 | 0 | 3 + 0 | 3 | 6 |
| Precondition Courses | |
| Recommended Optional Courses | |
| Course Language | Turkish |
| Course Level | Doctorate Degree |
| Course Type | OPTIONAL |
| Course Coordinator | Doç.Dr. SİMGE ÜNLÜ |
| Course Lecturers | Doç.Dr. SİMGE ÜNLÜ, |
| Course Assistants | |
| Course Category | Other |
| Course Objective | |
| Course Content |
| Development Goals |
|---|
|
| # | Course Learning Outcomes | Teaching Methods | Assessment Methods |
|---|---|---|---|
| 1 | Role Playing, Question-Answer, Brain Storming, Motivations to Show, | ||
| 2 | Lecture, | Written Exams (Short and Long Answer), |
| Week | Course Topics | Preliminary Preparation |
|---|---|---|
| 1 | Introduction | |
| 2 | Crisis management as strategic public relations-1 | |
| 3 | Crisis management as strategic public relations-2 | |
| 4 | Propaganda as strategic public relations-1 | |
| 5 | Propaganda as strategic public relations-2 | |
| 6 | Sponsorship as strategic public relations-1 | |
| 7 | Sponsorship as strategic public relations-2 | |
| 8 | Midterm Exam | |
| 9 | Corporate social responsibility as strategic public relations-1 | |
| 10 | Corporate social responsibility as strategic public relations-2 | |
| 11 | Online environments as strategic public relations-1 | |
| 12 | Online environments as strategic public relations-2 | |
| 13 | Student presentations-1 | |
| 14 | Student presentations-2 |
| Resources | |
|---|---|
| Course Notes | |
| Course Resources | |
| Order | Program Outcomes | Level of Contribution | |||||
|---|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | |||
| # | Contribution of Course Learning Outcomes to Program Outcomes |
|---|---|
| 1 | |
| 2 |
| Evaluation System | |
|---|---|
| Semester Studies | Contribution Rate |
| Total | 0 |
| Total | 0 |
| ECTS - Workload Activity | Quantity | Time (Hours) | Total Workload (Hours) |
|---|---|---|---|
| Course Duration (Including the exam week: 16x Total course hours) | 16 | 3 | 48 |
| Hours for off-the-classroom study (Pre-study, practice) | 16 | 3 | 48 |
| Mid-terms | 1 | 15 | 15 |
| Project / Design | 1 | 12 | 12 |
| Quiz | 1 | 7 | 7 |
| Final examination | 1 | 20 | 20 |
| Total Workload | 150 | ||
| Total Workload / 25 (Hours) | 6 | ||
| dersAKTSKredisi | 6 | ||