Course Plan Summary
Course Type | Number | Credit Total | ECTS Total | |
Program Basic Courses | Department Compulsory | 7 | 21 | 93 |
Program Speciality Courses | Department Optional | 2 | - | 12 |
1. Semester Course Plan
Code | Course | Type | Language | T+U Hours | Credit | ECTS |
---|---|---|---|---|---|---|
UYP 801 | Research Area M.Sc | Compulsory | Turkish | 4+0 | 4 | 6 |
UYP 503 | Marketing Management | Compulsory | Turkish | 3+0 | 3 | 7 |
UYP 519 | Business Process Management | Compulsory | Turkish | 3+0 | 3 | 7 |
UYP 590 | Scientific Research Techniques and Seminar | Compulsory | Turkish | 3+0 | 3 | 7 |
Elective | OPTIONAL | - | - | - | 6 | |
Total | 13 + | 33 |
2. Semester Course Plan
Code | Course | Type | Language | T+U Hours | Credit | ECTS |
---|---|---|---|---|---|---|
UYP 802 | Research Area M.Sc | Compulsory | Turkish | 4+0 | 4 | 6 |
Elective | OPTIONAL | - | - | - | 6 | |
Total | 4 + | 12 |
2. Semester Course Plan
Code | Course | Type | Language | T+U Hours | Credit | ECTS |
---|---|---|---|---|---|---|
UYP 502 | Mathematical Decision Making In Management | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 504 | Strategic Marketing Management | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 530 | Analysis Techniques | OPTIONAL | Turkish | 3+0 | 3 | 6 |
3. Semester Course Plan
Code | Course | Type | Language | T+U Hours | Credit | ECTS |
---|---|---|---|---|---|---|
UYP 803 | Research Area M.Sc | Compulsory | Turkish | 4+0 | 4 | 6 |
UYP 800 | Graduation Thesis | Compulsory | Turkish | 0+0 | 0 | 54 |
Total | 4 | 60 |
Faculty / Institute Optional Course List
Code | Course | Type | Language | T+U Hours | Credit | ECTS |
---|---|---|---|---|---|---|
ISL 006 | Industry 4.0 and Digital Transformation | OPTIONAL | Turkish | 3+0 | 3 | 6 |
ISL 001 | Sustainable Businesses | OPTIONAL | Turkish | 3+0 | 3 | 6 |
ISL 002 | Health, Safety, Environmental Culture and Applications | OPTIONAL | Turkish | 3+0 | 3 | 6 |
ISL 005 | Private Health Institutions Management | OPTIONAL | Turkish | 3+0 | 3 | 6 |
ISL 003 | Management Of Multinational Industrial Companies | OPTIONAL | Turkish | 3+0 | 3 | 6 |
ISL 004 | Basics Of Accounting Philosophy | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 501 | Planning In Production Management | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 511 | E-Trade Applications | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 515 | Quality Improvement Methods | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 509 | Consumer Behaviour | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 506 | Marketing Planning | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 516 | Customer Relationship Management | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 524 | Database Management Systems | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 526 | Retail Management Strategies | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 529 | Strategic Brand Management | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 508 | Services Marketing | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 533 | Current Issues In Marketıng | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 531 | Marketing Communication and Promoion | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 513 | Industrial Marketing | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 521 | Service Quality Measurement Models | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 523 | Ethics In Marketing | OPTIONAL | Turkish | 3+0 | 3 | 6 |
UYP 510 | Digital Marketing | OPTIONAL | Turkish | 3+0 | 3 | 6 |