| Course Name | Code | Semester | T+U Hours | Credit | ECTS |
|---|---|---|---|---|---|
| Marketing Management | EIS 505 | 0 | 3 + 0 | 3 | 7 |
| Precondition Courses | |
| Recommended Optional Courses | |
| Course Language | Turkish |
| Course Level | YUKSEK_LISANS |
| Course Type | Compulsory |
| Course Coordinator | Prof.Dr. REMZİ ALTUNIŞIK |
| Course Lecturers | Prof.Dr. REMZİ ALTUNIŞIK, |
| Course Assistants | |
| Course Category | Basic Teaching Suitable For Field |
| Course Objective | |
| Course Content |
| Development Goals |
|---|
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| # | Course Learning Outcomes | Teaching Methods | Assessment Methods |
|---|---|---|---|
| 1 | |||
| 2 | |||
| 3 | |||
| 4 | |||
| 5 |
| Week | Course Topics | Preliminary Preparation |
|---|---|---|
| 1 | ||
| 2 | ||
| 3 | ||
| 4 | ||
| 5 | ||
| 6 | ||
| 7 | ||
| 8 | ||
| 9 | ||
| 10 | ||
| 11 | ||
| 12 | ||
| 13 | ||
| 14 |
| Resources | |
|---|---|
| Course Notes | |
| Course Resources | |
| Week | Documents | Description | size |
|---|---|---|---|
| 9 | 0 MB |
| Order | Program Outcomes | Level of Contribution | |||||
|---|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Learners will know the basic concepts in their discipline and can apply this knowledge in solving business problems. | X | |||||
| 2 | Learners can make their decisions by considering ethical, legal and social issues. | X | |||||
| 3 | Learners will be able to critically interpret and synthesize information and data to identify business problems. | X | |||||
| 4 | Learners will be able to identify, evaluate and choose from work-related alternatives using current technology tools and techniques. | X | |||||
| 5 | Learners will be able to communicate effectively in both oral and written form in various business settings. | X | |||||
| 6 | Learners understand the complexities, risks and barriers of entrepreneurship and can analyze business models. | X | |||||
| 7 | Learners will master the best practices for success in business. | X | |||||
| 8 | Learners will be able to work effectively in a team to achieve organizational goals. | X | |||||
| # | Contribution of Course Learning Outcomes to Program Outcomes | PÇ 1 | PÇ 2 | PÇ 3 | PÇ 4 | PÇ 5 | PÇ 6 | PÇ 7 | PÇ 8 |
|---|---|---|---|---|---|---|---|---|---|
| 1 | 5 | 5 | 5 | 5 | |||||
| 2 | 5 | 5 | |||||||
| 3 | |||||||||
| 4 | 5 | 5 | 5 | ||||||
| 5 | 5 | 5 |
| Evaluation System | |
|---|---|
| Semester Studies | Contribution Rate |
| 1. Ödev | 50 |
| 2. Ödev | 50 |
| 1. Kısa Sınav | 0 |
| Total | 100 |
| 1. Final | 60 |
| 1. Yıl İçinin Başarıya | 40 |
| Total | 100 |
| ECTS - Workload Activity | Quantity | Time (Hours) | Total Workload (Hours) |
|---|---|---|---|
| Course Duration (Including the exam week: 16x Total course hours) | 16 | 3 | 48 |
| Hours for off-the-classroom study (Pre-study, practice) | 16 | 2 | 32 |
| Mid-terms | 1 | 10 | 10 |
| Assignment | 2 | 10 | 20 |
| Final examination | 1 | 30 | 30 |
| Course Duration (Including the exam week: 16x Total course hours) | 16 | 3 | 48 |
| Hours for off-the-classroom study (Pre-study, practice) | 16 | 3 | 48 |
| Mid-terms | 1 | 20 | 20 |
| Assignment | 2 | 15 | 30 |
| Final examination | 1 | 20 | 20 |
| Total Workload | 306 | ||
| Total Workload / 25 (Hours) | 12.24 | ||
| dersAKTSKredisi | 7 | ||