| Course Name | Code | Semester | T+U Hours | Credit | ECTS |
|---|---|---|---|---|---|
| Body Language In Business Life | HIR 526 | 0 | 3 + 0 | 3 | 6 |
| Precondition Courses | |
| Recommended Optional Courses | |
| Course Language | Turkish |
| Course Level | yuksek_lisans |
| Course Type | Optional |
| Course Coordinator | Prof.Dr. METİN IŞIK |
| Course Lecturers | Prof.Dr. METİN IŞIK, |
| Course Assistants | Arş.Gör.Dr.Simge ÜNLÜ KURT |
| Course Category | Field Proper Education |
| Course Objective | To improve verbal and non-verbal communication skills of students |
| Course Content | Communication, Effective Communication, Communication Skills, Business Life and Body Language |
| # | Course Learning Outcomes | Teaching Methods | Assessment Methods |
|---|---|---|---|
| 1 | Describes the concept of communication | Lecture, Question-Answer, | Testing, Performance Task, |
| 2 | Explains the importance and functions of the communication for person and community | Lecture, Question-Answer, Discussion, | Oral Exam, Homework, |
| 3 | Emphasizes the importance of communication skills in social life and business life | Lecture, Question-Answer, Discussion, Case Study, | Testing, |
| 4 | Explains the concept of body language and it’s function and importance | Discussion, Drilland Practice, Motivations to Show, Self Study, | Performance Task, |
| 5 | Presents effective usage of body language in Daily and business life | Lecture, Question-Answer, Discussion, Role Playing, Case Study, Problem Solving, | Performance Task, |
| 6 | Shows how to perform effective communiation and body language practices in business life. | Lecture, Question-Answer, Discussion, Drilland Practice, Demonstration, Brain Storming, Case Study, Problem Solving, | Performance Task, Homework, |
| 7 | Analyzes case studies | Drilland Practice, Demonstration, Brain Storming, Project Based Learning, | Project / Design, Performance Task, |
| 8 | Learns the meaning of moves in body language and how to use body language in different cultures | Discussion, Demonstration, | Testing, |
| Week | Course Topics | Preliminary Preparation |
|---|---|---|
| 1 | Describes the concept of communication | |
| 2 | Communication begins with you | |
| 3 | Identify the human nature | |
| 4 | Persuasive communication | |
| 5 | İletişimde ilk izlenim ve önemi First impression and importance in communication | |
| 6 | The effects of culture and cultural differences in body language | |
| 7 | Effective listening | |
| 8 | To make emphaty | |
| 9 | Mid-terms | |
| 10 | The important points about usage of body language in job interviews | |
| 11 | The codes of body language: Face expressions, hand and arm moves | |
| 12 | The codes of body language: interpersonal distance, physical apperance | |
| 13 | The effective usage of body language in business life: Analyses of case studies and practices | |
| 14 | The effective usage of body language in business life: Analyses of case studies and practices |
| Resources | |
|---|---|
| Course Notes | |
| Course Resources | IŞIK, Metin, Sizinle İletişebilir Miyiz?, Eğitim & Akademi Yayınları, Konya, 2016 GOMAN K. Carol. İş Yerinde Beden Dili, Alfa Yayınları, 2009 IŞIK, Metin (ed.), Genel ve Teknik İletişim, Eğitim & Akademi Yayınları, Konya,2011 DIMTIRIUS, J. Ellan, İnsanları Okumak, Koridor Yayınları, |
| Order | Program Outcomes | Level of Contribution | |||||
|---|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | To evaluate the public relations and advertising activities with a critical point of view. | X | |||||
| 2 | To develop a capacity of analytic thinking on public relations and advertising | X | |||||
| 3 | To analyze the target audience on the basis of public relations and advertising activities. | X | |||||
| 4 | To define the elements of field research on public relations and advertising areas. | X | |||||
| 5 | To follow the new developments on corporate communication. | X | |||||
| 6 | To act with the consciousness of the execution on new public relations and advertising understandings based on information communication technologies | X | |||||
| 7 | To be aware of the fact that increasing the quality on public relations and advertising is important. | X | |||||
| 8 | To consider the ethical values while using media vehicles on creating public relations and advertising activities. | X | |||||
| 9 | To embrace the public relations and advertising profession as a lifestyle | X | |||||
| 10 | To Apprehend the importance of PR for image, reputation and brand | X | |||||
| Evaluation System | |
|---|---|
| Semester Studies | Contribution Rate |
| 1. Ara Sınav | 60 |
| 1. Ödev | 10 |
| 2. Ödev | 10 |
| 1. Sözlü Sınav | 20 |
| Total | 100 |
| 1. Yıl İçinin Başarıya | 50 |
| 1. Final | 50 |
| Total | 100 |
| ECTS - Workload Activity | Quantity | Time (Hours) | Total Workload (Hours) |
|---|---|---|---|
| Course Duration (Including the exam week: 16x Total course hours) | 16 | 3 | 48 |
| Hours for off-the-classroom study (Pre-study, practice) | 16 | 3 | 48 |
| Mid-terms | 1 | 10 | 10 |
| Performance Task (Application) | 1 | 10 | 10 |
| Final examination | 1 | 20 | 20 |
| Assignment | 2 | 10 | 20 |
| Oral Examination | 1 | 5 | 5 |
| Total Workload | 161 | ||
| Total Workload / 25 (Hours) | 6.44 | ||
| dersAKTSKredisi | 6 | ||