| Course Name | Code | Semester | T+U Hours | Credit | ECTS |
|---|---|---|---|---|---|
| E-Commerce | ISL 444 | 8 | 2 + 0 | 2 | 5 |
| Precondition Courses | |
| Recommended Optional Courses | |
| Course Language | Turkish |
| Course Level | Bachelor's Degree |
| Course Type | Optional |
| Course Coordinator | Dr.Öğr.Üyesi AYHAN SERHATERİ |
| Course Lecturers | |
| Course Assistants | Res.Asst.Emre YILDIRIM |
| Course Category | |
| Course Objective | This course aims to train students to do business in electric environment and complete lack of knowledge in this area via wide variety of knowledge. |
| Course Content | History of Internet, E-Marketing, New Product Development in Electronic Environment, E-Pricing, E-Commercial, E-Communication, E-Branding,B2B, B2C, C2C, E-Government, E-Pay Methods, E-Pay Methods, Safety in Electronic Environment, Application of E-Trade Web Sites. |
| # | Course Learning Outcomes | Teaching Methods | Assessment Methods |
|---|---|---|---|
| 1 | Interprets current developments in modern methods and technology of business management with its local, international and global dimensions. | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 2 | Understands conducting business in electronic environment | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 3 | Evaluates strategies for E-Trade models | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 4 | Understands developing new product design in electronic environment | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 5 | Understands pricing in electronic environment | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 6 | Questionies safety problems in electronic environment | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 7 | Understands the history of internet | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 8 | Questionizes risk and success in new ecosystem | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 9 | Evaluates national and international threats | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 10 | Interprets cybercliffs | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 11 | Evaluates B2B model | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 12 | Evaluates B2C model | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 13 | Evaluates C2C model | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 14 | Interprets E-Marketing and E-Commercial | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| 15 | Interprets E-Trade website applications | Lecture, Discussion, Demonstration, Group Study, Self Study, | Testing, Homework, Performance Task, |
| Week | Course Topics | Preliminary Preparation |
|---|---|---|
| 1 | History of Internet | |
| 2 | E-Marketing | |
| 3 | New Product Development in Electronic Environment | |
| 4 | E-Pricing | |
| 5 | E-Commercial, E-Communication, E-Branding | |
| 6 | B2B | |
| 7 | B2C | |
| 8 | C2C | |
| 9 | Midterm Exam | |
| 10 | C2B | |
| 11 | E-Government | |
| 12 | E-Pay Methods | |
| 13 | Safety in Electronic Environment | |
| 14 | Application of E-Trade Web Sites |
| Resources | |
|---|---|
| Course Notes | |
| Course Resources | |
| Order | Program Outcomes | Level of Contribution | |||||
|---|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Gains the required knowledge in production, marketing, management , accounting and finance. | X | |||||
| 2 | Can work in teams and share information with team members in tasks of production, marketing, management, accounting and finance. | X | |||||
| 3 | Identifies and analyzes problems also offers solutions in tasks of production, marketing, management, accounting and finance. | X | |||||
| 4 | Contributes to projects, takes responsibility and conduct researches in tasks of production, marketing, management, accounting and finance. | X | |||||
| 5 | Can define goals and objectives of organization in tasks of production, marketing, management, accounting and finance. | X | |||||
| 6 | Questions the acquired knowledge in tasks of production, marketing, management, accounting and finance. | X | |||||
| 7 | Believes to adapting new situations and meets the requirements of new tasks of production, marketing, management, accounting and finance. | X | |||||
| 8 | Can transfer knowledge and recommendations in tasks of production, marketing, management, accounting and finance via using necessery communication tools and a foreign language effectively . | X | |||||
| 9 | Open to occupational cooperation and sharing in tasks of production, marketing, management, accounting and finance. | X | |||||
| 10 | Can use necessary information systems in tasks of production, marketing, management, accounting and finance. | X | |||||
| 11 | Behaves in accordance with social and occupational ethic values in tasks of production, marketing, management, accounting and finance. | X | |||||
| 12 | Analyses and carries out relations with stake holders in tasks of production, marketing, management, accounting and finance. | X | |||||
| 13 | Follows the innovations and encourages team members in tasks of production, marketing, management, accounting and finance. | X | |||||
| 14 | Questions the position of the organization and offers suggestions in tasks of production, marketing, management, accounting and finance. | X | |||||
| 16 | |||||||
| Evaluation System | |
|---|---|
| Semester Studies | Contribution Rate |
| 1. Ödev | 50 |
| 2. Ödev | 50 |
| Total | 100 |
| 1. Yıl İçinin Başarıya | 50 |
| 1. Final | 50 |
| Total | 100 |
| ECTS - Workload Activity | Quantity | Time (Hours) | Total Workload (Hours) |
|---|---|---|---|
| Course Duration (Including the exam week: 16x Total course hours) | 16 | 3 | 48 |
| Hours for off-the-classroom study (Pre-study, practice) | 16 | 2 | 32 |
| Mid-terms | 1 | 10 | 10 |
| Assignment | 2 | 15 | 30 |
| Final examination | 1 | 10 | 10 |
| Total Workload | 130 | ||
| Total Workload / 25 (Hours) | 5.2 | ||
| dersAKTSKredisi | 5 | ||