Course Name Code Semester T+U Hours Credit ECTS
Body Language In Business Life IHR 534 0 3 + 0 3 7
Precondition Courses
Recommended Optional Courses
Course Language Turkish
Course Level yuksek_lisans
Course Type Optional
Course Coordinator Prof.Dr. METİN IŞIK
Course Lecturers Prof.Dr. METİN IŞIK,
Course Assistants

Arş.Gör.Dr.SİMGE ÜNLÜ KURT

Course Category Field Proper Education
Course Objective

To improve verbal and non-verbal communication skills of students

Course Content

Communication, Effective Communication, Communication Skills, Business Life and Body Language

# Course Learning Outcomes Teaching Methods Assessment Methods
1 Describes the concept of communication , , , ,
2 Explains the importance and functions of the communication for person and community , , , , ,
3 Emphasizes the importance of communication skills in social life and business life , , , , ,
4 Explains the concept of body language and it’s function and importance , , , , ,
5 Presents effective usage of body language in Daily and business life , , , , , , ,
6 Shows how to perform effective communiation and body language practices in business life. , , , , , , , , , ,
7 Analyzes case studies , , , , , ,
8 Learns the meaning of moves in body language and how to use body language in different cultures , , ,
Week Course Topics Preliminary Preparation
1 What is communication? Is it possible to communicationless
2 Communication begins with you
3 Identify the human nature
4 Persuasive communication
5 İletişimde ilk izlenim ve önemi First impression and importance in communication
6 The effects of culture and cultural differences in body language
7 Effective listening
8 To make emphaty
9 Mid-terms
10 The important points about usage of body language in job interviews
11 The codes of body language: Face expressions, hand and arm moves
12 The codes of body language: interpersonal distance, physical apperance
13 The effective usage of body language in business life: Analyses of case studies and practices
14 The effective usage of body language in business life: Analyses of case studies and practices
Resources
Course Notes
Course Resources

IŞIK, Metin, Sizinle İletişebilir Miyiz?, Eğitim & Akademi Yayınları, Konya, 2016.

GOMAN K. Carol. İş Yerinde Beden Dili, Alfa Yayınları, 2009

IŞIK, Metin (ed.), Genel ve Teknik İletişim, Eğitim & Akademi Yayınları, Konya,2011
EKMAN, Paul, Ne Düşündüğünü Biliyorum, Koridor Yayınevi,
JAMES, J., JAMES, Moore, İnsanları Çözümleme Sanatı, Koridor Yayınları,

DIMTIRIUS, J. Ellan, İnsanları Okumak, Koridor Yayınları,

Order Program Outcomes Level of Contribution
1 2 3 4 5
1 To evaluate the public relations and advertising activities with a critical point of view. X
2 To develop a capacity of analytic thinking on public relations and advertising X
3 To analyze the target audience on the basis of public relations and advertising activities. X
4 To define the elements of field research on public relations and advertising areas. X
5 To follow the new developments on corporate communication. X
6 To act with the consciousness of the execution on new public relations and advertising understandings based on information communication technologies. X
7 To be aware of the fact that increasing the quality on public relations and advertising is important. X
8 To consider the ethical values while using media vehicles on creating public relations and advertising activities. X
9 To embrace the public relations and advertising profession as a lifestyle. X
10 To apprehend the importance of PR for image, reputation and brand X
Evaluation System
Semester Studies Contribution Rate
1. Ara Sınav 60
1. Ödev 10
2. Ödev 10
1. Sözlü Sınav 20
Total 100
1. Yıl İçinin Başarıya 50
1. Final 50
Total 100
ECTS - Workload Activity Quantity Time (Hours) Total Workload (Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 3 48
Mid-terms 1 10 10
Assignment 2 10 20
Performance Task (Application) 1 10 10
Final examination 1 30 30
Oral Examination 1 5 5
Total Workload 171
Total Workload / 25 (Hours) 6.84
dersAKTSKredisi 7