Course Name Code Semester T+U Hours Credit ECTS
Innovation and New Product Develop. ISL 344 6 2 + 0 2 5
Precondition Courses
Recommended Optional Courses
Course Language Turkish
Course Level Bachelor's Degree
Course Type Optional
Course Coordinator
Course Lecturers
Course Assistants Res.Asst.Yusuf ARSLAN
Course Category
Course Objective The aim of this course is to enrich undergarduates students’ conceptual and practical knowledge retaled to new product development. From the creation of new product idea through the commercialization of product, each phases of new product development is examined and knowledge about the techniques used during new product development is given.
Course Content Concepts of creativeness and new product development, analysis of alternative strategies related to new product development, describing the process of new product development, analysis of each phases of the process of new product development, project study
# Course Learning Outcomes Teaching Methods Assessment Methods
1 Ability to assess the core concepts in the topic of new product development , , , , , ,
2 Ability to comment on the process of new product development via different dimentions. , , , , , ,
3 Ability to explicate the socio-economical factors affecting the process of new product development , , , , , ,
4 Ability to analyze the different strategies concerning new product development , , , , , ,
5 Ability to explicate the creation of value provided by new product development , , , , , ,
6 Ability to propose the failure reasons of new product , , , , , ,
Week Course Topics Preliminary Preparation
1 Concept of new product
2 Importance of new product
3 Driving forces of businesses stimulating new product development
4 Core concepts related to new product development
5 Factors affecting the process of new product development
6 Forming the new product ideas
7 Reviewing and filtering the ideas
8 Developing the concept and internal test
9 Mid-Term
10 Market and economic analysis
11 Prototype product and market test
12 Commercializing the product
13 Value creation provided by new product
14 Failure reasons of new product
Resources
Course Notes
Course Resources
Order Program Outcomes Level of Contribution
1 2 3 4 5
1 Gains the required knowledge in production, marketing, management , accounting and finance. X
2 Can work in teams and share information with team members in tasks of production, marketing, management, accounting and finance. X
3 Identifies and analyzes problems also offers solutions in tasks of production, marketing, management, accounting and finance. X
4 Contributes to projects, takes responsibility and conduct researches in tasks of production, marketing, management, accounting and finance. X
5 Can define goals and objectives of organization in tasks of production, marketing, management, accounting and finance. X
6 Questions the acquired knowledge in tasks of production, marketing, management, accounting and finance. X
7 Believes to adapting new situations and meets the requirements of new tasks of production, marketing, management, accounting and finance. X
8 Can transfer knowledge and recommendations in tasks of production, marketing, management, accounting and finance via using necessery communication tools and a foreign language effectively . X
9 Open to occupational cooperation and sharing in tasks of production, marketing, management, accounting and finance. X
10 Can use necessary information systems in tasks of production, marketing, management, accounting and finance. X
11 Behaves in accordance with social and occupational ethic values in tasks of production, marketing, management, accounting and finance. X
12 Analyses and carries out relations with stake holders in tasks of production, marketing, management, accounting and finance. X
13 Follows the innovations and encourages team members in tasks of production, marketing, management, accounting and finance. X
14 Questions the position of the organization and offers suggestions in tasks of production, marketing, management, accounting and finance. X
15 Is conscious about universality of right, social justice, quality, saving cultural and environmental values, occupational health and safety in tasks of production, marketing, management, accounting and finance. X
Evaluation System
Semester Studies Contribution Rate
1. Ara Sınav 80
1. Kısa Sınav 5
1. Ödev 10
2. Kısa Sınav 5
Total 100
1. Yıl İçinin Başarıya 50
1. Final 50
Total 100
ECTS - Workload Activity Quantity Time (Hours) Total Workload (Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 1 16
Mid-terms 1 15 15
Quiz 2 15 30
Assignment 1 10 10
Final examination 1 15 15
Total Workload 134
Total Workload / 25 (Hours) 5.36
dersAKTSKredisi 5