Course Name Code Semester T+U Hours Credit ECTS
Strategic Management ISL 301 5 3 + 0 3 6
Precondition Courses
Recommended Optional Courses
Course Language Turkish
Course Level Bachelor's Degree
Course Type Compulsory
Course Coordinator Prof.Dr. ALİ TAŞ
Course Lecturers Prof.Dr. ALİ TAŞ,
Course Assistants Dr.Esra Dil, Res. Asst. Abdulkadir Gümüş
Course Category
Course Objective Understanding of the process and nature of international business and its functions, international trade theories, international business strategies, , globalization, competitive advantage of nations, economic blocks, international cultures.
Course Content This module is concerned with the theories, techniques and tools used by managers to formulate, implement and evaluate strategies designed to establish and maintain competitive advantage.
# Course Learning Outcomes Teaching Methods Assessment Methods
1 Interpreting of a coherent core of economic concepts and principles relevant to the assessment of business strategy , , ,
2 Analysing the nature and development of diverse market environments on business strategy , , ,
3 Analysing the nature of strategic choice and role of risk and information in economic-decision making , , ,
4 Distinguishing the role of analitic tools to develop business strategies , , ,
5 Formulating strategies for business level , , , ,
6 Formulating strategies for corporate level , , , ,
7 Implementing strategies developed both business level and corporate level , , , ,
Week Course Topics Preliminary Preparation
1 Basic concepts about strategy
2 The question of strategic management and strategic management approachs
3 Strategic thinking
4 Strategic management process
5 Strategic consciousness
6 Evaluating environmental analysis results
7 Identifying strategic direction of a firm
8 Midterm exam
9 The setting of alternative strategies
10 Competitive strategies and deivesification strategies
11 Strategic Control
12 Case Study
13 Case Study
14 Case Study
Resources
Course Notes
Course Resources
Order Program Outcomes Level of Contribution
1 2 3 4 5
1 Gains the required knowledge in production, marketing, management , accounting and finance. X
2 Can work in teams and share information with team members in tasks of production, marketing, management, accounting and finance. X
3 Identifies and analyzes problems also offers solutions in tasks of production, marketing, management, accounting and finance. X
4 Contributes to projects, takes responsibility and conduct researches in tasks of production, marketing, management, accounting and finance. X
5 Can define goals and objectives of organization in tasks of production, marketing, management, accounting and finance. X
6 Questions the acquired knowledge in tasks of production, marketing, management, accounting and finance. X
7 Believes to adapting new situations and meets the requirements of new tasks of production, marketing, management, accounting and finance. X
8 Can transfer knowledge and recommendations in tasks of production, marketing, management, accounting and finance via using necessery communication tools and a foreign language effectively . X
9 Open to occupational cooperation and sharing in tasks of production, marketing, management, accounting and finance. X
10 Can use necessary information systems in tasks of production, marketing, management, accounting and finance. X
11 Behaves in accordance with social and occupational ethic values in tasks of production, marketing, management, accounting and finance. X
12 Analyses and carries out relations with stake holders in tasks of production, marketing, management, accounting and finance. X
13 Follows the innovations and encourages team members in tasks of production, marketing, management, accounting and finance. X
14 Questions the position of the organization and offers suggestions in tasks of production, marketing, management, accounting and finance. X
15 Is conscious about universality of right, social justice, quality, saving cultural and environmental values, occupational health and safety in tasks of production, marketing, management, accounting and finance. X
Evaluation System
Semester Studies Contribution Rate
1. Ara Sınav 70
1. Kısa Sınav 10
1. Ödev 10
2. Kısa Sınav 10
Total 100
1. Yıl İçinin Başarıya 50
1. Final 50
Total 100
ECTS - Workload Activity Quantity Time (Hours) Total Workload (Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 3 48
Mid-terms 1 10 10
Quiz 1 8 8
Assignment 1 15 15
Final examination 1 10 10
Total Workload 139
Total Workload / 25 (Hours) 5.56
dersAKTSKredisi 6