Course Name Code Semester T+U Hours Credit ECTS
Strategic Management UTC 503 0 3 + 0 3 6
Precondition Courses
Recommended Optional Courses
Course Language Turkish
Course Level yuksek_lisans
Course Type Optional
Course Coordinator Dr.Öğr.Üyesi ESRA DİL
Course Lecturers
Course Assistants Arş. Gör. Ayşegül KARATAŞ
Course Category
Course Objective To learn fundamental strategic management concepts for understanding the important of superior performance, competition advantage and sustainability in international trade.
Course Content - Introducing the basic concepts of strategic management
- Detailing the strategic management ıssues in three levels: strategic position, choices and action
- Enlarge theoretical framework by discussing case studies
# Course Learning Outcomes Teaching Methods Assessment Methods
1 To know basic concepts of strategic management field Lecture, Question-Answer, Group Study, Testing, Homework,
2 To understand levels of strategy and it’s implementation Lecture, Question-Answer, Discussion, Testing, Homework,
3 To discuss strategic positioning Discussion, Testing, Homework,
4 To analyse strategic choices of the firm Lecture, Question-Answer, Group Study, Testing, Homework,
5 To discuss case studies of the firms to deepen strategic thinking Discussion, Group Study, Testing, Homework,
Week Course Topics Preliminary Preparation
1 Introducing Strategy
2 The Strategic Position: Strategic Capability and Strategic Purpose
3 The Strategic Position: The Environment and Strategy
4 The Strategic Position: Culture and Strategy
5 Strategic Choices: Business Level Strategies
6 Strategic Choices: Corporate Level Strategies
7 Strategic Choices: International Strategies
8 Mid Term Exam
9 Strategic Choices: Innovation and Entrepreneurship
10 Strategy in Action: Strategy Development Process
11 Strategy in Action: School of Thoughts
12 Strategy in Action: Strategic Chance
13 Strategy in Action: Practice and Strategy
14 Case Studies
Course Notes - Gerry Johnson, Kevan Scholes and Richard Whittington (2008) Exploring Corporate Strategy, Prentice Hall<br>- Strategic Management: Competitiveness and Globalization: Concepts, Ninth Edition,Michael A. Hitt, Duane Ireland, and Robert E. Hoskisson<br>- Strategic management and business policy : toward global sustainability / Thomas L. Wheelen, J. David Hunger. — 13th ed.,2011<br>- Strategic management and organisational dynamics : the challenge of complexity to ways of thinking about organisations / Ralph D. Stacey. – 6th ed.,2011
Course Resources
Order Program Outcomes Level of Contribution
1 2 3 4 5
1 Possessing high level of knowledge and understanding of scientific materials including up-to-date data, information and facts togather with the skill to manage the processes in the field of international trade.
2 Understanding the interdisciplinary structure of international trade and having the ability to integrate information from different disciplines.
3 Having the capability of defining and assuming a problem, developing a solution method, evaluating the results and implementing if needed, in the field of international trade.
4 Being capable of developing new strategic approaches, political alternatives and drawing up schemes in unpredictable complex situations encountered in implications of international trade.
5 Having a command of decision making techniques providing a basis for taking initiative within the sphere of competence when faced with a problem.
6 Being capable of producing local, national and international projects, serving as an executive or manager at such projects.
7 Being able to choose and implement the right scientific research method in his/her researches.
8 Questioning his/her knowledge within the scope of the assignments related to his/her area of expertise.
9 To be in a struggle of being proactive, original and contributive but not passive, in the process of learning and implementation.
10 Having the capability of oral and written communication skill at least in one foreign language. (European Language Portfolio Global Scale, Level B2)
11 Can convey the results and processes of his/her studies orally or in written in a comprehensive and systematic manner in national and international environment
12 Pursuing, teaching and monitoring the scientifc, ethical and social values in the stages of collection, interpretation and announcement of data related to international trade.
13 Being able to choose the data which will form the scientific information , review the literature in the related area and analyse.
14 Being capable of analyzing and carrying out the relationships with the stakeholders in the assignmetns assignments related to his/her expertise.
Evaluation System
Semester Studies Contribution Rate
1. Ara Sınav 70
1. Kısa Sınav 10
2. Kısa Sınav 10
1. Ödev 10
Total 100
1. Yıl İçinin Başarıya 50
1. Final 50
Total 100
ECTS - Workload Activity Quantity Time (Hours) Total Workload (Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 3 48
Mid-terms 1 15 15
Quiz 1 10 10
Final examination 1 20 20
Total Workload 141
Total Workload / 25 (Hours) 5.64
dersAKTSKredisi 6