|Course Name||Code||Semester||T+U Hours||Credit||ECTS|
|Communication Theories||MCS 505||0||3 + 0||3||6|
|Recommended Optional Courses|
|Course Coordinator||EKMEL GEÇER|
|Course Category||Field Proper Education|
This course will critically examine the theories that underpin development of the key areas of mass communication. By taking a critical/reflective approach to learning through lectures, seminar presentations and discussions, the course hopes to convey content and perspectives that go against the grain by being, counter-intuitive and critically informed what mass media do, why, how, and with what impact and implications.
This course considers various theoretical perspectives on communication processes. In this course, we will examine the foundation of theoretical inquiry (including the nature and development of theory), selected approaches to theorizing, applications of theory, and ethical implications of theory in a number of communication contexts.
|#||Course Learning Outcomes||Teaching Methods||Assessment Methods|
|1||Students should be able to examine the theories that underpin development of the key areas of mass communication. By taking a critical/reflective approach to learning through lectures, seminar presentations and discussions, the course hopes to convey content and perspectives that go against the grain by being, counter-intuitive and critically informed what mass media do, why, how, and with what impact and implications.||Lecture, Question-Answer, Discussion, Drilland Practice,||Testing, Oral Exam, Homework, Project / Design,|
|2||Students should be able to examine develop an understanding of the strengths and limitations of basic theories of mass communication and the ability to apply those theories in research and practice.||Lecture, Question-Answer, Discussion,||Testing, Oral Exam, Homework, Project / Design,|
|3||Students should be able to comprehend how mass communication theories are accepted throughout society.||Lecture, Question-Answer, Discussion,||Testing, Oral Exam, Homework,|
|4||Students should be able to discover that mass communication is often at the centre of how we perceive “truth “ and “reality”||Lecture, Question-Answer, Discussion, Drilland Practice,||Homework, Project / Design,|
|Week||Course Topics||Preliminary Preparation|
|1||HISTORICAL DEVELOPMENT OF THEORY|
|2||Origin of mass communication theories|
|3||Models of communication|
|5||Authoritarian media theory||Social responsibility media theory|
|9||Diffusion of Innovations|
|14||INTERNATIONAL COMMUNICATION THEORIES|
Amobi, T. I. (2010). Paradigm shifts in mass communication theories, in Ralph Akinfeleye (ed.). Mass communication: A book of readings
Anaeto, S. G., Onabajo, O. & Osifeso, J. B. (2008). Models and theories of communication Bowie, MD: African Renaissance Inc.
Baran, S.J. (2003). Mass communication theory: Foundations ferment & future. 3rd
edition, Belmont CA.: Wadsworth.
Folarin, B. (2003). Theories of mass communication: An introductory text.
Grossberg, L. et al. (1998), Media Making: Mass Media in a Popular Culture, Thousand Oaks: Sage
Jeffres, L. W. (1997). Mass media effects 2nd edition, Illinois: Waveland Press Inc.
Severin, W. J & Tankard, Jr. J. W. (2001), Communication theories: Origins, methods & uses in the mass media. 5th edition, New York: Longman.
McQuail, D. (2010). Mass communication theory: An introduction. Thousand Oaks: Sage
|Semester Studies||Contribution Rate|
|1. Ara Sınav||50|
|1. Yıl İçinin Başarıya||60|
|ECTS - Workload Activity||Quantity||Time (Hours)||Total Workload (Hours)|
|Total Workload / 25 (Hours)||0|