Course Name Code Semester T+U Hours Credit ECTS
Diffusion Theory ILB 628 0 3 + 0 3 6
Precondition Courses
Recommended Optional Courses
Course Language Turkish
Course Level Doctorate Degree
Course Type Compulsory
Course Coordinator Prof.Dr. AYTEKİN İŞMAN
Course Lecturers
Course Assistants
Course Category
Course Objective To teach about the Diffusion Theory
Course Content The Diffusion Theory and it´s main notions
# Course Learning Outcomes Teaching Methods Assessment Methods
1 To teach main concepts. Lecture, Question-Answer, Discussion, Group Study, Case Study, Problem Solving, Testing, Homework, Performance Task,
2 To be able to apply diffusion theory. Lecture, Question-Answer, Case Study, Problem Solving, Testing, Homework, Performance Task,
3 To be able to apply diffusion theory in new applications. Lecture, Question-Answer, Discussion, Case Study, Problem Solving, Testing, Homework, Performance Task,
Week Course Topics Preliminary Preparation
1 Introduction
2 The history of diffusion theories
3 Critics of diffusion theories and contributions
4 Creating Innovations
5 Innovation Decision Process
6 Features and adoption rate of innovation
7 Midterms
8 Innovation and adoptation categories
9 Change Agent
10 Propagation Networks
11 Innovations in institutions
12 Results of Innovation
13 General Assesment
14 Final exam
Course Notes Rogers, E. (1962) Diffusion of İnnovations. NY: Free Press.<br>Rogers, E. (1976), The Diffusion of Innovations. In: Lerner, D. ve W. Schramm (1976)<br>Rogers, E. (1995) Diffusion of Innovations. the Free Press. Fourth Edition.
Course Resources
Order Program Outcomes Level of Contribution
1 2 3 4 5
1 To have the theoretical knowledge and competence to the doctoral level in various fields of communication science X
2 To be able to follow the recent studies, development and innovations associated with the field. X
3 To be able to analyze and discuss the empirical and theoretical work in the field. X
4 To have the competence for carrying out both theoretical and practical research related to communication sciences X
5 To have the ability to access information, do research, collect data at national and internetional level and have the ability to analyze and interpret them. X
6 To able to interact with different disciplines and develop the ability to produce interdisciplinary studies. X
7 To make the student perform publication at national and international level and be able to contribute academic literature X
8 Being aware of the ethical responsibility and behave accordingly through the process the studies X
Evaluation System
Semester Studies Contribution Rate
1. Ara Sınav 30
1. Kısa Sınav 10
1. Ödev 50
2. Kısa Sınav 10
Total 100
1. Yıl İçinin Başarıya 40
1. Final 60
Total 100
ECTS - Workload Activity Quantity Time (Hours) Total Workload (Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 4 64
Mid-terms 1 10 10
Quiz 1 10 10
Assignment 1 10 10
Final examination 1 10 10
Total Workload 152
Total Workload / 25 (Hours) 6.08
dersAKTSKredisi 6