Course Name Code Semester T+U Hours Credit ECTS
Social Media IKY 315 5 2 + 0 2 5
Precondition Courses
Recommended Optional Courses
Course Language Turkish
Course Level Bachelor's Degree
Course Type Optional
Course Coordinator Dr.Öğr.Üyesi SEMİH OKUTAN
Course Lecturers Dr.Öğr.Üyesi SEMİH OKUTAN,
Course Assistants
Course Category
Course Objective Indicates the role and effects of social media and its tools in HRM field.
Course Content
# Course Learning Outcomes Teaching Methods Assessment Methods
1 Understands the development of social media Lecture, Question-Answer, Discussion, Testing, Homework,
2 Indicates the place of social media Lecture, Question-Answer, Discussion, Testing, Homework,
3 Knows social media tools Lecture, Motivations to Show, Testing, Homework,
4 Understands the interaction between social media and HRM Lecture, Drilland Practice, Motivations to Show, Testing, Homework,
Week Course Topics Preliminary Preparation
1 Emergence of social media
2 Usage of social media
3 Social media platforms: Blogs and management blogger relations
4 Social media platforms: Social networks and management of relations with social network users
5 Social media platforms: Management of relations with forum, news – discussion groups and dictionary users
6 Social media platforms: Media sharing sites and management of relations with their users
7 Social media platforms: Online games, cyber world and management of relations with their users
8 Social media platforms: Electronic Mails and management of relations with e-posta users
9 Social media platforms: Search engines and management of relations with their users
10 Social media platforms: Corporate websites and management of relations with their users
11 Mobile platforms and social media
12 Content and activity management
13 Social media applications used in HRM field
14 Genetal Evaluation
Course Notes
Course Resources
Order Program Outcomes Level of Contribution
1 2 3 4 5
1 Having adequte scientific knowledge of Human Resources Management, basic business concepts and other social sciences
2 Thinking critically and analytically
3 Having knowledge of communication and information technologies
4 In-depth understanding of the research process and application of a range of research techniques into studies, researches and projects
5 In-depth understanding of usage of Human Resources Management and other social sciences theoretical and applied knowledge together. X
6 Ability to interpret basic Business concepts from Human Resource Management perspective X
7 Ability to implement basic HRM responsibilities in institutions such as HR Planning and staffing, labor relations, occupational healthy and safety, training planning, performance and rewards management, career planning, employment and interview techniques and legal HR issues
8 Implementing quality process approach into HRM process by considering institutional development, internal and external customer satisfaction; in case of need, having sense of responsibility making contribution for problem solving and continuous development and process excellence ability by problem identification, goal setting, reorganisation and change management skills
9 Management of resources and assets by considering budgetary, financial and legal issues; management of projects/operations with the ability of planning, implementation, and auditing; Having skills on management of self and other people X
10 Enriching result oriented working approach with continous learning approach X
11 Strong oral and written communication skills and ability to present ideas and information effectively
12 Being good at one foreign language, ability to communicate written and orally
13 Ability to work with people of various cultural and educational background by valuing team work, developing emphathy and listening skills X
14 Being conscious on social, academic and professional ethical values X
15 Development of critical theoretical appreciation of ´how´, ´why´ and ´where´ HRM contributes to and supports employee and societal development, and implementing these approach for applied and graduate projects and working life
Evaluation System
Semester Studies Contribution Rate
1. Kısa Sınav 10
2. Kısa Sınav 10
1. Ara Sınav 50
1. Ödev 30
Total 100
1. Yıl İçinin Başarıya 50
1. Final 50
Total 100
ECTS - Workload Activity Quantity Time (Hours) Total Workload (Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 2 32
Hours for off-the-classroom study (Pre-study, practice) 16 2 32
Mid-terms 1 10 10
Quiz 2 5 10
Assignment 1 15 15
Final examination 1 15 15
Total Workload 114
Total Workload / 25 (Hours) 4.56
dersAKTSKredisi 5