Course Name Code Semester T+U Hours Credit ECTS
Critical Communication Theories HIR 511 0 3 + 0 3 6
Precondition Courses
Recommended Optional Courses
Course Language Turkish
Course Level yuksek_lisans
Course Type Optional
Course Coordinator Prof.Dr. METİN IŞIK
Course Lecturers Prof.Dr. METİN IŞIK,
Course Assistants
Course Category Available Basic Education in the Field
Course Objective

It is aimed to examine, knowing that communication is a interdisciplinary science,theories, models and approaches up to the present.

Course Content

In this couse the goal is to provide learners communicative theories, models and approaches.

# Course Learning Outcomes Teaching Methods Assessment Methods
1 Comprehend the basic approaches to the communication. Lecture, Question-Answer, Discussion, Testing, Homework, Project / Design,
2 Get knowledge about communcation theories. Lecture, Question-Answer, Discussion, Testing, Homework, Project / Design,
Week Course Topics Preliminary Preparation
1 Conceptual Framework: Mass, Mass Culture and Modernism
2 Basic Approaches to the communication: Mainstream and Critical Approaches
3 Formation of Critical Theories
4 Frankfurt School
5 Frankfurt School
6 Frankfurt School
7 Frankfurt School
8 Midterm
9 Constructivist Media Studies
10 Constructivist Media Studies
11 Constructivist Media Studies
12 Post Structuralism
13 Political Economy Approach
14 Discussion and Evaluation
Course Notes <p>Metin Işık, Kitle İletişim Teorileri,&nbsp;</p>
Course Resources

İrfan Erdoğan ve Korkmaz alemdar, Öteki Kuram

Konca Yumlu, Kitle İletişim Kuram ve Araştırmaları, Nam Basım,
Mc Quail Denis ve Swen Windahl, İletişim Modelleri, İmaj Yayınları,
Yasemin İnceoğlu, Medya ve Çocuk Rehberi, Eğitim Kitabevi,
Nurdoğan Rigel, Rüya Körleşmesi, Der Yayınları.

Order Program Outcomes Level of Contribution
1 2 3 4 5
1 To evaluate the public relations and advertising activities with a critical point of view. X
2 To develop a capacity of analytic thinking on public relations and advertising X
3 To analyze the target audience on the basis of public relations and advertising activities. X
4 To define the elements of field research on public relations and advertising areas. X
5 To follow the new developments on corporate communication. X
6 To act with the consciousness of the execution on new public relations and advertising understandings based on information communication technologies X
7 To be aware of the fact that increasing the quality on public relations and advertising is important. X
8 To consider the ethical values while using media vehicles on creating public relations and advertising activities. X
9 To embrace the public relations and advertising profession as a lifestyle X
10 To Apprehend the importance of PR for image, reputation and brand X
Evaluation System
Semester Studies Contribution Rate
1. Ödev 20
1. Ara Sınav 40
1. Sözlü Sınav 20
1. Kısa Sınav 20
Total 100
6. Final 50
5. Yıl İçinin Başarıya 50
Total 100
ECTS - Workload Activity Quantity Time (Hours) Total Workload (Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 3 48
Mid-terms 1 15 15
Quiz 1 10 10
Assignment 1 15 15
Final examination 1 15 15
Oral Examination 1 10 10
Total Workload 161
Total Workload / 25 (Hours) 6.44
dersAKTSKredisi 6