| Course Name | Code | Semester | T+U Hours | Credit | ECTS |
|---|---|---|---|---|---|
| Media and Communication Technologies | SAU 703 | 0 | 2 + 0 | 2 | 5 |
| Precondition Courses | |
| Recommended Optional Courses | |
| Course Language | Turkish |
| Course Level | Bachelor's Degree |
| Course Type | Optional |
| Course Coordinator | Prof.Dr. AHMET ESKİCUMALI |
| Course Lecturers | Prof.Dr. AHMET ESKİCUMALI, |
| Course Assistants | |
| Course Category | |
| Course Objective | This course will introduce fundamental concepts in media and communication, and their applications to students. |
| Course Content | This is the introductory course for media and communication fundamentals. After discussing definitions of communication, mass communication, media and culture; forms like books, newspapers, magazines, television, radio, video games, internet and their supporting sectors public relations and advertisement will be reviewed. |
| # | Course Learning Outcomes | Teaching Methods | Assessment Methods |
|---|---|---|---|
| 1 | Will discuss fundamental concepts of media and communication. | Lecture, | Testing, Homework, |
| 2 | Will realize the importance of role of culture in communication. | Lecture, | Testing, Homework, |
| 3 | Will be able to critically approach and evaluate text of media. | Lecture, | Testing, Homework, |
| 4 | Will develop a skillset which will make them media literate. | Lecture, | Testing, Homework, |
| Week | Course Topics | Preliminary Preparation |
|---|---|---|
| 1 | Introduction | |
| 2 | Introduction to Mass Communication I | |
| 3 | Introduction to Mass Communication II | |
| 4 | Forms of media: Books | |
| 5 | Forms of Media: Newspapers | |
| 6 | Forms of Media: Magazines | |
| 7 | Forms of Media: Film | |
| 8 | Forms of Media: Radio and Television | |
| 9 | Forms of Media: Videogames | |
| 10 | Forms of Media: The Internet | |
| 11 | Supporting Industries I: Public Relations | |
| 12 | Supporting Industries II: Advertising | |
| 13 | Topics of discussion | |
| 14 | Final Review |
| Resources | |
|---|---|
| Course Notes | <p>Baran, Stanley J. (2012) Introduction to Mass Communication: Media Literacy and Culture (Seventh Edition). New York: McGraw-Hill</p> |
| Course Resources | |
| Evaluation System | |
|---|---|
| Semester Studies | Contribution Rate |
| 1. Ara Sınav | 40 |
| 1. Kısa Sınav | 20 |
| 1. Ödev | 20 |
| 2. Kısa Sınav | 20 |
| Total | 100 |
| 1. Yıl İçinin Başarıya | 60 |
| 1. Final | 40 |
| Total | 100 |
| ECTS - Workload Activity | Quantity | Time (Hours) | Total Workload (Hours) |
|---|---|---|---|
| Course Duration (Including the exam week: 16x Total course hours) | 16 | 3 | 48 |
| Hours for off-the-classroom study (Pre-study, practice) | 16 | 2 | 32 |
| Mid-terms | 1 | 15 | 15 |
| Quiz | 2 | 1 | 2 |
| Assignment | 1 | 3 | 3 |
| Final examination | 1 | 25 | 25 |
| Total Workload | 125 | ||
| Total Workload / 25 (Hours) | 5 | ||
| dersAKTSKredisi | 5 | ||