| Course Name | Code | Semester | T+U Hours | Credit | ECTS |
|---|---|---|---|---|---|
| International Business | UTC 203 | 3 | 3 + 0 | 3 | 4 |
| Precondition Courses | |
| Recommended Optional Courses | |
| Course Language | Turkish |
| Course Level | Bachelor's Degree |
| Course Type | Compulsory |
| Course Coordinator | Dr.Öğr.Üyesi ESRA DİL |
| Course Lecturers | Dr.Öğr.Üyesi ESRA DİL, |
| Course Assistants | |
| Course Category | |
| Course Objective | The aim of this course is to provide an intellectual backgroung about international marketing by instructing in how the international administration activities which sperad a lot and gained a different dimension with globalization, are carried out. In this frame, will be lectured on globalization theories and their background, international trade theories, internationalization and environment, types of internationalization and management issues in multinational companies. |
| Course Content | How the international administration activities are carried out in the new era which the globalization concept has shaped will be discussed by examining the concept of globalization which attributes a new dimension to international administration activities. Subsequently, administrative mentalities of transnational businesses will be emphasized. |
| # | Course Learning Outcomes | Teaching Methods | Assessment Methods |
|---|---|---|---|
| 1 | Examines the theories and background of globalization and discusses their trigger effects. | Lecture, Question-Answer, Discussion, Drilland Practice, | Testing, Homework, |
| 2 | Examines the effects of different theoretical structures and business environments on internationalization. | Lecture, Question-Answer, Discussion, Drilland Practice, | Testing, Homework, |
| 3 | Intellectualizes the types of internationalization of businesses. | Lecture, Question-Answer, Discussion, Drilland Practice, | Testing, Homework, |
| 4 | Examines the administrative mentalities in international businesses and probes the differences between the country of origin and the importer country. | Lecture, Question-Answer, Discussion, Drilland Practice, | Testing, Homework, |
| Week | Course Topics | Preliminary Preparation |
|---|---|---|
| 1 | Globalization Theory and Background | |
| 2 | International Trade Theories | |
| 3 | International Trade Theories | |
| 4 | Environment of International Bussiness Administration | |
| 5 | Environment of International Bussiness Administration | |
| 6 | Powers which Shape International Bussiness Administration | |
| 7 | Internationalization and The Process of Internationalization | |
| 8 | Market Penetration Methods in International Markets | |
| 9 | International Organizations And Their Effects On International Administration Activities | |
| 10 | Midterm Examination | |
| 11 | Management in International Businesses | |
| 12 | Human Resource Management in International Businesses | |
| 13 | Business Ethics in International Businesses | |
| 14 | Organizational Culture in International Businesses |
| Resources | |
|---|---|
| Course Notes | Lecturer´s Notes |
| Course Resources | |
| Evaluation System | |
|---|---|
| Semester Studies | Contribution Rate |
| 1. Ara Sınav | 50 |
| 1. Ödev | 30 |
| 2. Ödev | 10 |
| 1. Performans Görevi (Seminer) | 10 |
| Total | 100 |
| 1. Yıl İçinin Başarıya | 50 |
| 1. Final | 50 |
| Total | 100 |
| ECTS - Workload Activity | Quantity | Time (Hours) | Total Workload (Hours) |
|---|---|---|---|
| Course Duration (Including the exam week: 16x Total course hours) | 16 | 3 | 48 |
| Hours for off-the-classroom study (Pre-study, practice) | 16 | 2 | 32 |
| Mid-terms | 1 | 10 | 10 |
| Assignment | 1 | 15 | 15 |
| Final examination | 1 | 20 | 20 |
| Total Workload | 125 | ||
| Total Workload / 25 (Hours) | 5 | ||
| dersAKTSKredisi | 4 | ||