Ders Adı Kodu Yarıyıl T+U Saat Kredi AKTS
Public Relations Politics ILB 607 0 3 + 0 3 6
Ön Koşul Dersleri
Önerilen Seçmeli Dersler
Dersin Dili Türkçe
Dersin Seviyesi Doktora
Dersin Türü Seçmeli
Dersin Koordinatörü Doç.Dr. TUĞÇE BORAN
Dersi Verenler Doç.Dr. TUĞÇE BORAN,
Dersin Yardımcıları
Dersin Kategorisi Diğer
Dersin Amacı

This course aims to inform students what they should pay attention in determining

public relations politics via case analysis.

Dersin İçeriği

Strategy, tactics and determining politics related to the public relations.

# Ders Öğrenme Çıktıları Öğretim Yöntemleri Ölçme Yöntemleri
1 Creates PR projects. Lecture, Question-Answer, Discussion, Testing, Homework, Project / Design,
2 Analyzes PR projects. Lecture, Question-Answer, Discussion, Testing, Homework, Project / Design,
3 Determines appropriate management policies in organizations. Lecture, Question-Answer, Discussion, Testing, Homework, Project / Design,
Hafta Ders Konuları Ön Hazırlık
1 Introduction
2 Determining politics in organization
3 Strategy and politics
4 Strategy and tactics
5 Tactics and planning
6 Determining politics in public relations I
7 Determining politics in public relations II
8 Management and public relations politics coordination-I
9 Management and public relations politics coordination-II
10 Proactive reactive politics
11 Politics and Costomer Relationship-I
12 Politics and Costomer Relationship-II
13 Project Presentation-I
14 Project Presentation-II
Kaynaklar
Ders Notu
Ders Kaynakları
Sıra Program Çıktıları Katkı Düzeyi
1 2 3 4 5
1 To have the theoretical knowledge and competence to the doctoral level in various fields of communication science X
2 To be able to follow the recent studies, development and innovations associated with the field. X
3 To be able to analyze and discuss the empirical and theoretical work in the field. X
4 To have the competence for carrying out both theoretical and practical research related to communication sciences X
5 To have the ability to access information, do research, collect data at national and internetional level and have the ability to analyze and interpret them. X
6 To able to interact with different disciplines and develop the ability to produce interdisciplinary studies. X
7 To make the student perform publication at national and international level and be able to contribute academic literature X
8 Being aware of the ethical responsibility and behave accordingly through the process the studies X
Değerlendirme Sistemi
Yarıyıl Çalışmaları Katkı Oranı
1. Ara Sınav 40
1. Ödev 20
2. Ödev 20
3. Ödev 20
Toplam 100
1. Yıl İçinin Başarıya 50
1. Final 50
Toplam 100
AKTS - İş Yükü Etkinlik Sayı Süre (Saat) Toplam İş Yükü (Saat)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 3 48
Mid-terms 1 12 12
Assignment 1 12 12
Project / Design 1 12 12
Final examination 1 20 20
Toplam İş Yükü 152
Toplam İş Yükü / 25 (Saat) 6,08
Dersin AKTS Kredisi 6