Ders Adı Kodu Yarıyıl T+U Saat Kredi AKTS
Innovatıon and New Product Development ISL 340 6 2 + 0 2 5
Ön Koşul Dersleri
Önerilen Seçmeli Dersler
Dersin Dili Türkçe
Dersin Seviyesi Lisans
Dersin Türü Seçmeli
Dersin Koordinatörü Prof.Dr. HAYRETTİN ZENGİN
Dersi Verenler
Dersin Yardımcıları Res.Asst.Yusuf ARSLAN
Dersin Kategorisi Diğer
Dersin Amacı The aim of this course is to enrich undergarduates students’ conceptual and practical knowledge retaled to new product development. From the creation of new product idea through the commercialization of product, each phases of new product development is examined and knowledge about the techniques used during new product development is given.
Dersin İçeriği Concepts of creativeness and new product development, analysis of alternative strategies related to new product development, describing the process of new product development, analysis of each phases of the process of new product development, project study
# Ders Öğrenme Çıktıları Öğretim Yöntemleri Ölçme Yöntemleri
1 Ability to assess the core concepts in the topic of new product development Lecture, Question-Answer, Discussion, Demonstration, Testing, Homework,
2 Ability to comment on the process of new product development via different dimentions. Lecture, Discussion, Demonstration, Case Study, Testing, Homework,
3 Ability to explicate the socio-economical factors affecting the process of new product development Lecture, Question-Answer, Discussion, Case Study, Testing, Homework,
4 Ability to analyze the different strategies concerning new product development Lecture, Question-Answer, Discussion, Group Study, Testing, Homework,
5 Ability to explicate the creation of value provided by new product development Lecture, Question-Answer, Discussion, Group Study, Testing, Homework,
6 Ability to propose the failure reasons of new product Lecture, Question-Answer, Discussion, Group Study, Testing, Homework,
Hafta Ders Konuları Ön Hazırlık
1 Concept of new product
2 Importance of new product
3 Driving forces of businesses stimulating new product development
4 Core concepts related to new product development
5 Factors affecting the process of new product development
6 Forming the new product ideas
7 Reviewing and filtering the ideas.
8 Developing the concept and internal test
9 Mid-Term
10 Market and economic analysis
11 Prototype product and market test
12 Commercializing the product
13 Value creation provided by new product
14 Failure reasons of new product
Kaynaklar
Ders Notu
Ders Kaynakları
Sıra Program Çıktıları Katkı Düzeyi
1 2 3 4 5
1 Our students will have fundamental knowledge in business administration. X
2 Our students will be able to work in teams, and share information with team members in tasks of business administration X
3 Our students will identify and analyse problems to offer solutions in tasks of business administration. X
4 Our students will participate in projects about business administration process and tasks. X
5 Our students will accept responsibility in order to conclude tasks of business administration. X
6 Our students will define ethical problems in work environment and generate solutions. X
7 Our students can transfer their knowledge and suggestions with technology supported tools and written communication skills. X
8 Our students can transfer their knowledge and suggestions by written and verbal communication skills. X
Değerlendirme Sistemi
Yarıyıl Çalışmaları Katkı Oranı
1. Ara Sınav 80
1. Kısa Sınav 5
1. Ödev 10
2. Kısa Sınav 5
Toplam 100
1. Yıl İçinin Başarıya 50
1. Final 50
Toplam 100
AKTS - İş Yükü Etkinlik Sayı Süre (Saat) Toplam İş Yükü (Saat)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 1 16
Mid-terms 1 15 15
Quiz 2 5 10
Assignment 1 15 15
Performance Task (Laboratory) 1 15 15
Final examination 1 15 15
Toplam İş Yükü 134
Toplam İş Yükü / 25 (Saat) 5,36
Dersin AKTS Kredisi 5