Course Name Code Semester T+U Hours Credit ECTS
Communication In Health Management SAY 511 0 3 + 0 3 6
Precondition Courses
Recommended Optional Courses
Course Language Turkish
Course Level YUKSEK_LISANS
Course Type Optional
Course Coordinator Prof.Dr. CEMAL SEZER
Course Lecturers
Course Assistants
Course Category Teaching Suitable For Field
Course Objective

Dersin amacı, Sağlık iletişimi bilgi ve anlayışını artırmak ve çeşitli alanlardaki sağlık iletişimi uygulamalarını incelemektir.

Course Content

Sağlık iletişimi hakkında bilgilendirmeye yönelik olan bu ders, sağlık iletişimi kuramları ve uygulamalarını ele almaktadır.

# Course Learning Outcomes Teaching Methods Assessment Methods
1 Explain the importance of media advocacy. Lecture, Question-Answer, Discussion, Testing, Homework,
2 Explanation the mass media effects in health communication. Lecture, Question-Answer, Discussion, Testing, Homework,
3 Comparing the effects of health communication models. Lecture, Question-Answer, Discussion, Testing, Homework,
4 Discuss the health communication models depend on communication theories. Lecture, Question-Answer, Discussion, Testing, Homework,
5 Development solutions to barriers of effective health communication. Lecture, Question-Answer, Discussion, Testing, Homework,
6 Emphasize the importance of health communication in solving health problems. Lecture, Question-Answer, Discussion, Testing, Homework,
Week Course Topics Preliminary Preparation
1 Introduction to Health Communication "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
2 The Changing Sociocultural Context "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
3 The Changing Healthcare Context "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
4 The History of Health Communication "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
5 Health Communication Audiences "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
6 Understanding Health Behavior "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
7 Understanding Communication "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
8 Steps in the Health Communication Process "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
9 MIDTERM EXAMS "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
10 Traditional Approaches to Health Communication "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
11 Contemporary Approaches to Health Communication "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
12 Health communication in the new media landscape "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
13 Case Studies in Health Communication "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
14 Evaluating the Impact of Health Communication "Okay, A. (2009). Sağlık İletişimi: Temel kavramlar ve prensipler. İstanbul, Capital Media Services Inc.
Resources
Course Notes <p>"Okay, A. (2009). Health Communication: Basic Concepts and Principles. Istanbul, Capital Media Services Inc.Okay, A. and A. Okay (2009).<br />"Parker, J. C. and E. Thorson (2009). Health communication in the new media landscape. New York, Springer Pub.<br />"Ray, E. B. (2005). Health communication in practice : a case study approach. Mahwah, N.J., L. Erlbaum.<br />Thomas, R. K. (2006). Health communication. New York, NY, USA, Springer.<br />Thompson, T. L. (2008). Handbook of health communication. New York, N.Y., Routledge.</p>
Course Resources
Order Program Outcomes Level of Contribution
1 2 3 4 5
1 Understanding budgeting, financial reporting and control concepts, theories, laws, tools and practices
2 Developing national and international health strategies and following changes
3 To gain the ability to use statistical information to solve economic problems.
4 Performing complex team tasks
5 Ability to use quantitative and qualitative research methods
6 Using quantitative and qualitative research methods in solving problems
7 Evaluation: Understanding the basic ideas of stakeholders and making successful suggestions for improvement strategies X
8 Data Analysis and Presentation: To be able to interpret existing data and to use the information obtained in organizational development and change in order to manage organizations successfully. X
9 Contributing to the production of values that support the competitive power and sustainability of health institutions X
10 Collaborating with patients and healthcare professionals to develop strategies that will positively affect patient treatment and care X
Evaluation System
Semester Studies Contribution Rate
1. Ödev 60
1. Performans Görevi (Seminer) 40
Total 100
1. Yıl İçinin Başarıya 50
1. Final 50
Total 100
ECTS - Workload Activity Quantity Time (Hours) Total Workload (Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 3 48
Mid-terms 1 10 10
Assignment 2 10 20
Final examination 1 20 20
Performance Task (Seminar) 1 10 10
Total Workload 156
Total Workload / 25 (Hours) 6.24
dersAKTSKredisi 6