| Ders Adı | Kodu | Yarıyıl | T+U Saat | Kredi | AKTS |
|---|---|---|---|---|---|
| E-Trade | MBA 515 | 0 | 3 + 0 | 3 | 7 |
| Ön Koşul Dersleri | |
| Önerilen Seçmeli Dersler | |
| Dersin Dili | Türkçe |
| Dersin Seviyesi | YUKSEK_LISANS |
| Dersin Türü | Seçmeli |
| Dersin Koordinatörü | Dr.Öğr.Üyesi AYHAN SERHATERİ |
| Dersi Verenler | |
| Dersin Yardımcıları | |
| Dersin Kategorisi | Diğer |
| Dersin Amacı | Nowadays, İt´s a necessity to carry businesses to İnternet from traditional trade.Therefore, to establish structural backround for students, this course has been organized. İn this manner, several E-commerce applications will be covered as a context in this subject. |
| Dersin İçeriği | İn this cource, digital world related to E-business, Network and personal online usage, Web business models, customer support to online quality, New product Development in the Elektronic medium, Online business society, Pricing in the Elektronic medium, E-business planning, and İnternet organizzations will be examined. |
| # | Ders Öğrenme Çıktıları | Öğretim Yöntemleri | Ölçme Yöntemleri |
|---|---|---|---|
| 1 | To use managerial and Technological medhods for virtual thinking | Lecture, Self Study, Discussion, Group Study, Demonstration, | Homework, Performance Task, Testing, |
| 2 | To employ E-commerce communication | Group Study, Self Study, Demonstration, Discussion, Lecture, | Testing, Performance Task, Homework, |
| 3 | To understand how to do a busıness in the E-commerce | Lecture, Discussion, Self Study, Demonstration, Group Study, | Homework, Testing, Performance Task, |
| 4 | To assess stratefies for E-commerce models | Group Study, Demonstration, Self Study, Discussion, Lecture, | Performance Task, Testing, Homework, |
| 5 | To improve İnternet cababilities | Demonstration, Group Study, Lecture, Self Study, Discussion, | Testing, Homework, Performance Task, |
| 6 | To question security matters for E-commerce | Demonstration, Group Study, Self Study, Discussion, Lecture, | Performance Task, Testing, Homework, |
| Hafta | Ders Konuları | Ön Hazırlık |
|---|---|---|
| 1 | History of the İnternet | |
| 2 | İnternet for Business Applications | |
| 3 | Risk and Success inthe New Economic System | |
| 4 | National and Global Thrades | |
| 5 | Digital Divide | |
| 6 | Electronic Business | |
| 7 | B2B- Business to Business E-Trade | |
| 8 | B2C- Business to Customer E-Trade | |
| 9 | MIDTERM EXAM | |
| 10 | E-Marketing, E-Advertising and E-Brand | |
| 11 | Web Site | |
| 12 | Electronic Documents | |
| 13 | Trade Points | |
| 14 | Electronic Security |
| Kaynaklar | |
|---|---|
| Ders Notu | |
| Ders Kaynakları | |
| Sıra | Program Çıktıları | Katkı Düzeyi | |||||
|---|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | |||
| 1 | Demonstrate understanding of the business fundamentals and the business functions including economics, finance, marketing, accounting and management. | ||||||
| 2 | Evaluate an organization’s strategic direction and organizational integration. | ||||||
| 3 | Identify and evaluate the logic, validity, and relevance of data and/or information. | ||||||
| 4 | Make informed and feasible conclusions and recommendations. | ||||||
| 5 | Write business documents that are clear, concise and logical. | ||||||
| 6 | Developing effective and understandable verbal communication skills | ||||||
| 7 | To develop suggestions for the sustainability of organizations and social responsibility studies. | ||||||
| 8 | Analyzing ethical conflicts and producing effective solutions. | ||||||
| 9 | Formulate strong approaches to lead others according to their individual leadership styles | ||||||
| 10 | To be able to interact effectively in teams. | ||||||
| Değerlendirme Sistemi | |
|---|---|
| Yarıyıl Çalışmaları | Katkı Oranı |
| 1. Ödev | 50 |
| 2. Ödev | 50 |
| Toplam | 100 |
| 1. Yıl İçinin Başarıya | 50 |
| 1. Final | 50 |
| Toplam | 100 |
| AKTS - İş Yükü Etkinlik | Sayı | Süre (Saat) | Toplam İş Yükü (Saat) |
|---|---|---|---|
| Course Duration (Including the exam week: 16x Total course hours) | 16 | 3 | 48 |
| Hours for off-the-classroom study (Pre-study, practice) | 16 | 4 | 64 |
| Mid-terms | 1 | 20 | 20 |
| Assignment | 2 | 15 | 30 |
| Final examination | 1 | 25 | 25 |
| Toplam İş Yükü | 187 | ||
| Toplam İş Yükü / 25 (Saat) | 7,48 | ||
| Dersin AKTS Kredisi | 7 | ||