Course Name Code Semester T+U Hours Credit ECTS
Strategic Management Applications ENM 432 8 3 + 0 3 5
Precondition Courses
Recommended Optional Courses
Course Language Turkish
Course Level Bachelor's Degree
Course Type Optional
Course Coordinator Dr.Öğr.Üyesi TÜLAY KORKUSUZ POLAT
Course Lecturers
Course Assistants
Course Category
Course Objective it is intended to provide the knowledge and experience to managers of the future capabilities so that creating business value, evaluate internal and external environmental factors that affect businesses, reveal strengths and weaknesses in business, providing environmental compliance with the business, determine the objectives, to provide strategic utility, to make comparisons with competitors, etc
Course Content Strategy, strategic management and general concepts, strategic planning, SWOT analysis, strategic goals, objects, performance indicators, strategic analysis, case study
# Course Learning Outcomes Teaching Methods Assessment Methods
1 Interprets the basic concepts related to the determination of business strategy Lecture, Question-Answer, Discussion, Drilland Practice, Testing, Homework,
2 Knows strategic analysis tools and these analysis strategic role in developing strategies Drilland Practice, Question-Answer, Lecture, Case Study, Homework, Testing,
3 Can strategic analysis at the enterprise level Lecture, Question-Answer, Discussion, Testing, Homework,
4 Can situation analysis for business Group Study, Discussion, Question-Answer, Drilland Practice, Lecture, Problem Solving, Homework, Testing,
5 Determine the strategy for a business Problem Solving, Question-Answer, Lecture, Discussion, Group Study, Testing, Homework,
6 Knows to prepare a strategic plan and comments plan Group Study, Discussion, Lecture, Question-Answer, Problem Solving, Homework, Testing,
7 Knows to prepare the performance program and comments performance program Problem Solving, Question-Answer, Lecture, Discussion, Testing, Homework,
Week Course Topics Preliminary Preparation
1 The concept of strategy and importance of strategy
2 Strategic management and general concepts of strategic management
3 Strategic management processes
4 Strategic planning
5 SWOT analysis – self assessment
6 SWOT analysis – external assessment
7 Strategic goal setting
8 Strategic object setting
9 Performance indicators
10 Performance program-budget relationship
11 Strategic benefit analysis
12 Portfolio Analysis
13 Case study for strategic management
14 Case study for strategic management
Course Notes
Course Resources
Order Program Outcomes Level of Contribution
1 2 3 4 5
1 Engineering graduates with sufficient knowledge background on science and engineering subjects of their related area, and who are skillful in implementing theoretical and practical knowledge for modelling and solving engineering problems.
2 Engineering graduates with skills in identifying, describing, formulating and solving complex engineering problems, and thus,deciding and implementing appropriate methods for analyzing and modelling. X
3 Engineering graduates with skills in designing a complex system, process, device or product under realistic constraints and conditions to meet specific requirements; for this purpose, skills in implementing modern design methods. X
4 Engineering graduates with skills in developing, selecting and implementing modern techniques and tools required for engineering applications as well as with skills in using information technologies effectively. X
5 Engineering graduates with skills in designing and conducting experiments, collecting data, analyzing and interpreting the results in order to evaluate engineering problems. X
6 Engineering graduates who are able to work within a one discipline or multi-discipline team,as well as who are able to work individually X
7 Engineering graduates who are able to effectively communicate orally and officially in Turkish Language as well as who knows at least one foreign language
8 Engineering graduates with motivation to life-long learning and having known significance of continuous education beyond undergraduate studies for science and technology X
9 Engineering graduates with well-structured responsibilities in profession and ethics X
10 Engineering graduates having knowledge about practices in professional life such as project management, risk management and change management, and who are aware of innovation and sustainable development. X
11 Engineering graduates having knowledge about universal and social effects of engineering applications on health, environment and safety, as well as having awareness for juridical consequences of engineering solutions.
Evaluation System
Semester Studies Contribution Rate
1. Ara Sınav 50
1. Kısa Sınav 10
1. Ödev 30
2. Kısa Sınav 10
Total 100
1. Yıl İçinin Başarıya 50
1. Final 50
Total 100
ECTS - Workload Activity Quantity Time (Hours) Total Workload (Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 3 48
Mid-terms 1 10 10
Quiz 2 5 10
Assignment 1 10 10
Final examination 1 11 11
Total Workload 137
Total Workload / 25 (Hours) 5.48
dersAKTSKredisi 5